of consumers now ask AI for local recommendations
up from 6% a year earlier
Med Spas
Patient acquisition cost has doubled since 2023.
Meanwhile 45% of consumers now ask AI for local recommendations, up from 6% a year earlier. AI returns one to five names. There is no second page.
best botox in Austin
Here are some well-reviewed options:
of consumers now ask AI for local recommendations
up from 6% a year earlier
increase in patient acquisition cost
since 2023
businesses named in a typical AI answer
there is no page two
4 services
Get named by ChatGPT, Gemini, Perplexity and Copilot — and measure it monthly.
Read more →Local and organic search built to feed both Google and the AI engines reading it.
Read more →Paid search managed against booked appointments, not clicks.
Read more →Demand generation on Instagram and Facebook, feeding the searches that follow.
Read more →Written for med spas
Yes — and it names one to five specific businesses. Here is where those names come from, and why your practice may not be among them.
Read →Six causes, ranked by how often they turn out to be the real one — and how to check each in under an hour.
Read →What Meta prohibits in cosmetic and injectable advertising, why most med spa creative breaks it, and the mistake that gets an account restricted.
Read →Citation sources we audit
Each engine reads a different set of sources. These decide whether a med spa gets named in your category.
| Source | Primarily feeds |
|---|---|
| Google Business Profile | Gemini / AI Overviews |
| Bing Places | ChatGPT / Copilot |
| Foursquare | ChatGPT |
| Yelp | ChatGPT / Copilot |
| RealSelf | All engines |
| Perplexity | |
| Local editorial roundups | All engines |
6 services × your markets
Drawn from how patients actually ask, not from keyword tools. A full engagement tracks fifty per market across 4 engines.
How it starts
We run fifty real customer prompts across ChatGPT, Gemini, Perplexity and Copilot for your markets, and show you exactly who gets named instead of you.
We fix the sources those engines actually read — listings, structured data, review velocity, third-party and community presence — in the order that moves your score fastest.
Every month the score is re-measured and reported, with the citation source behind each mention. You watch the number move and you know what moved it.
Before you ask
"You cannot actually measure this."
Fifty prompts, four engines, three runs each — logged with the source every engine cited. The number is reproducible and you get the raw log, not just a summary.
"We already have an SEO agency."
The work barely overlaps. Theirs happens on your website. Around four fifths of ours happens off it — directories, review platforms, community and editorial. We will tell you plainly if we think you are paying twice.
"This is too new to spend on."
Forty-five percent of consumers now ask AI for local recommendations, up from six percent a year earlier. The question is not whether it arrives, it is whether you are named when it does.
"Show us it works first."
Every engagement opens with an audit. You see your score, your competitors’ scores, and the gaps — before committing to a retainer. If the number is already good, we will say so.
Comparison
Not a criticism of SEO — it still matters. These are simply different jobs, and most operators are only buying one of them.
| Traditional SEO agency | First Five | |
|---|---|---|
| Engines covered | ChatGPT, Gemini, Perplexity, Copilot | |
| Where the work happens | Almost entirely on your website | Roughly four fifths off it, where citations come from |
| What success looks like | A position on page one | Being named in a list of five |
| Primary data source | Google Search Console | Business Profile, Bing Places, Foursquare, Yelp, review platforms |
| How reviews are treated | Reputation management | A primary input to whether you get named |
| Monthly deliverable | A traffic report | A score, a per-engine breakdown, and a citation source map |
| When you are not cited | No visibility into why | The exact source that produced a competitor mention instead |
| What compounds | Rankings reset with each core update | Presence in the sources engines read |
Every row above is checkable. If your current agency covers a row we have marked, tell us and we will correct it.
Already working with someone?
Each comparison names the situations where the other option is the better one. If your current provider already covers this, the audit will show it and you should keep them.
What an SEO retainer covers, what it structurally cannot, and why the two jobs share almost no inputs.
Read the comparison →A full-service growth marketing agency working across beauty, ecommerce, healthcare and med spas, SaaS, dental and several other c…
Read the comparison →Cardinal is an Atlanta-based healthcare marketing agency with an established SEO and paid media practice. Aesthetics is one of sev…
Read the comparison →Growth99 is a platform-plus-agency hybrid built specifically for aesthetics practices. It combines a CRM, marketing automation, on…
Read the comparison →9 questions
Treatment level. "Botox near me" and "Morpheus8 [city]" resolve through different sources, and a practice can be named for one and invisible for the other. The prompt set covers your top treatments individually, and the scorecard reports each one separately.
In aesthetics, yes — it is one of the few local categories with a dedicated review vertical that AI engines cite directly. A thin or unclaimed profile removes you from a set of answers that Business Profile work does not reach.
It helps a great deal, and most practices leave it unused. Patients ask who does the best lip filler, not which clinic. Injectors with their own review history and structured presence get surfaced in answers where the practice name alone does not.
On your own site, usually — subject to your state's disclosure rules, which we will flag. On Meta, effectively no. That constraint shapes the whole creative approach rather than being a detail to work around later.
Usually yes, because the competitive set in a single metro is small and the entry engagement is a fixed-price project rather than a retainer. If the measurement shows you are already named consistently, we will tell you and stop there.
Reputation tools collect and display reviews. They do not tell you whether an engine names you, which sources it cited, or who it named instead. That is a different measurement and it is the one that predicts whether patients find you.
Directory claims and structured data can register within two to four weeks. Review velocity and third-party presence compound over three to six months. We report monthly either way, so you see progress before it is complete.
No, and you should be sceptical of anyone who does. No AI platform publishes how it selects sources. We work from measured output and correlations documented across the industry, we report honestly, and we re-baseline the source map quarterly because these systems change fast.
No. The monthly plans are cancel any time and the entry engagement is a one-time project with a fixed price. We would rather earn the next month than hold you to a contract. One caveat worth stating plainly: review velocity and third-party coverage compound over three to six months, so leaving at month two means paying for work you never saw finish.
Fifty prompts, four engines, your markets. You will see your score and exactly who is being named instead — before you commit to anything.
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