First Five

Med Spas

AI visibility for med spas and aesthetics practices

Patient acquisition cost has doubled since 2023.

Meanwhile 45% of consumers now ask AI for local recommendations, up from 6% a year earlier. AI returns one to five names. There is no second page.

ChatGPT

best botox in Austin

Here are some well-reviewed options:

  1. 1 Skin Society
  2. 2 Ageless Aesthetics
  3. 3 Radiance Group
  4. 4 Viva Wellness
  5. 5 Bella Vita
Your practice Not mentioned
45%

of consumers now ask AI for local recommendations

up from 6% a year earlier

2×

increase in patient acquisition cost

since 2023

1–5

businesses named in a typical AI answer

there is no page two

4 services

What we do for med spas

Written for med spas

Guides for this industry

Citation sources we audit

Where your patients' recommendations come from

Each engine reads a different set of sources. These decide whether a med spa gets named in your category.

SourcePrimarily feeds
Google Business ProfileGemini / AI Overviews
Bing PlacesChatGPT / Copilot
FoursquareChatGPT
YelpChatGPT / Copilot
RealSelfAll engines
RedditPerplexity
Local editorial roundupsAll engines

6 services × your markets

The prompts we test

Drawn from how patients actually ask, not from keyword tools. A full engagement tracks fifty per market across 4 engines.

How it starts

Three steps, and the first one is free to look at.

  1. 01 Week 1

    Baseline

    We run fifty real customer prompts across ChatGPT, Gemini, Perplexity and Copilot for your markets, and show you exactly who gets named instead of you.

  2. 02 Weeks 1–12

    Build

    We fix the sources those engines actually read — listings, structured data, review velocity, third-party and community presence — in the order that moves your score fastest.

  3. 03 Ongoing

    Compound

    Every month the score is re-measured and reported, with the citation source behind each mention. You watch the number move and you know what moved it.

Before you ask

The four things people say first.

"You cannot actually measure this."

We measure it every month

Fifty prompts, four engines, three runs each — logged with the source every engine cited. The number is reproducible and you get the raw log, not just a summary.

"We already have an SEO agency."

Keep them

The work barely overlaps. Theirs happens on your website. Around four fifths of ours happens off it — directories, review platforms, community and editorial. We will tell you plainly if we think you are paying twice.

"This is too new to spend on."

The shift already happened

Forty-five percent of consumers now ask AI for local recommendations, up from six percent a year earlier. The question is not whether it arrives, it is whether you are named when it does.

"Show us it works first."

That is exactly how we start

Every engagement opens with an audit. You see your score, your competitors’ scores, and the gaps — before committing to a retainer. If the number is already good, we will say so.

Comparison

What a traditional SEO retainer does not cover

Not a criticism of SEO — it still matters. These are simply different jobs, and most operators are only buying one of them.

  Traditional SEO agency First Five
Engines covered Google ChatGPT, Gemini, Perplexity, Copilot
Where the work happens Almost entirely on your website Roughly four fifths off it, where citations come from
What success looks like A position on page one Being named in a list of five
Primary data source Google Search Console Business Profile, Bing Places, Foursquare, Yelp, review platforms
How reviews are treated Reputation management A primary input to whether you get named
Monthly deliverable A traffic report A score, a per-engine breakdown, and a citation source map
When you are not cited No visibility into why The exact source that produced a competitor mention instead
What compounds Rankings reset with each core update Presence in the sources engines read

Every row above is checkable. If your current agency covers a row we have marked, tell us and we will correct it.

Already working with someone?

How this compares to what you have.

Each comparison names the situations where the other option is the better one. If your current provider already covers this, the audit will show it and you should keep them.

9 questions

Questions med spas ask

Do you work at treatment level or practice level?

Treatment level. "Botox near me" and "Morpheus8 [city]" resolve through different sources, and a practice can be named for one and invisible for the other. The prompt set covers your top treatments individually, and the scorecard reports each one separately.

Does RealSelf actually matter?

In aesthetics, yes — it is one of the few local categories with a dedicated review vertical that AI engines cite directly. A thin or unclaimed profile removes you from a set of answers that Business Profile work does not reach.

Our injectors have their own followings. Does that help?

It helps a great deal, and most practices leave it unused. Patients ask who does the best lip filler, not which clinic. Injectors with their own review history and structured presence get surfaced in answers where the practice name alone does not.

Can you use our before-and-after photos?

On your own site, usually — subject to your state's disclosure rules, which we will flag. On Meta, effectively no. That constraint shapes the whole creative approach rather than being a detail to work around later.

We are one location. Is this worth it?

Usually yes, because the competitive set in a single metro is small and the entry engagement is a fixed-price project rather than a retainer. If the measurement shows you are already named consistently, we will tell you and stop there.

How is this different from the reputation tool we already pay for?

Reputation tools collect and display reviews. They do not tell you whether an engine names you, which sources it cited, or who it named instead. That is a different measurement and it is the one that predicts whether patients find you.

How long before the score moves?

Directory claims and structured data can register within two to four weeks. Review velocity and third-party presence compound over three to six months. We report monthly either way, so you see progress before it is complete.

Can you guarantee we get recommended by ChatGPT?

No, and you should be sceptical of anyone who does. No AI platform publishes how it selects sources. We work from measured output and correlations documented across the industry, we report honestly, and we re-baseline the source map quarterly because these systems change fast.

Is there a minimum term?

No. The monthly plans are cancel any time and the entry engagement is a one-time project with a fixed price. We would rather earn the next month than hold you to a contract. One caveat worth stating plainly: review velocity and third-party coverage compound over three to six months, so leaving at month two means paying for work you never saw finish.

Starts with an audit, not a contract

Be the one AI gets named

Fifty prompts, four engines, your markets. You will see your score and exactly who is being named instead — before you commit to anything.

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